Avoiding the heat.

Brand of the day! Today we are offering new looks from the Hawaiian-staple In4mation.  Featured in this latest batch are essentials for the upcoming season, board shorts for the hot days at the beach, tees to keep you looking nice and lightweight button-downs for the summer. Check it out!


Town business.

Saturday Getdown. Bored of your same old routine? Never fear got you covered. We will be vending at Left Coast Live

Left Coast Live is a week-long music experience showcasing the talent of 100 local, regional and national bands in 35 Downtown San Jose venues including cafes, museums, bars and restaurants.

Some of the Headliners include: OK Go, Yo La Tengo, Crash Kings, Neon Trees, Free Energy, Careless Hearts, Big Jay McNeely, D Styles, Darondo, Good Hustle, Insolence, Kero One, Kung Fu Vampire, J*DaVey, Hawthorne Headhunters, Lagos Roots Ensemble, LEgendary Stardust Cowboy, Lise Dewy & the Lotus Life, Maxx Cabello Jr., Northern Son, Sonnymoon, The Hollywood Combo, The Park and 80 more. Come by and say whatup..

Downtown San Jose
Sofa District
San Jose, CA 95113


Wednesday night special.

The Cukui Flagship store is coming together. Hold on tight, almost there..
 Pictures via Hugomcloud.

Louis Murphy.

Getting some ink from Steve Ma Ching, at the Humble Beginnings and sportin' the Cukui shirt (Snoop Loungin). Thanks, Louis ...Good luck this season..


The Burn Out.

Building the connection between Hawaii and Cali. The homie Eukarezt, check it out.

Mid summer night dream.

Bezel without the flaws.

Bike Party June 2010. Enjoy the pictures without the 3000 people. Shorty Fatz/BG Concepts parking lot. Enjoy!

Proof in the pudding..

New York’s Acapulco Gold unveils its Summer 2010 Collection as the new season arrives. Featured within this latest lineup are several Summer staples, including headwear, graphic t-shirts, a short-sleeve button-down, and two colorways in the brand’s AG Camo duffel bag. Definitely tons of continued growth from one of the leading streetwear brands today. Summer 2010 is now available via the Acapulco Gold.


What the blood clot.

Store of the day! Clot celebrated its 6th anniversary with a special ground floor opening of its JUICE retail location in Hong Kong. The event not only played host to a who’s who of guests but also provided exclusive items to CLOT fans and a new addition the brand’s retail set up. Check it out!


Double edge sword.

Shop developments. The Cukui Store opening soon.

Weekend Festivities.

Weekend festivities! Come join us at the BG Concepts/Shorty Fatz parking lot for the San Jose Bike Party. There will be a Trick Competition as well..See you there!
9th and Taylor Street
San Jose, CA

Grindtime Battle @ Empire Seven Studios
June 19th
Battle Starts at 2pm.


Empire strikes back.

In and around town! Amidst the hype. Presented by Abraham Menor.

Amidst the Hype
Jun 11th - 30th 2010
Empire Seven Studios
525 N. 7th. Street, San Jose, CA 95112
If you did not make it to the show, please feel free to email Abraham for a private viewing. Fotography@brainsoiled.com

Whats good Abe..Enjoy!


Swimming upstream.

Shoes of the day! Reebok, the underdogs in the shoe game linked up with the Spanish sneaker retailer 24 KILATES. They decided to commemorate the world’s most watched sporting event also known as the World Cup (Go Brazil..jk).

The collection features two different colorways, each limited to 60 pairs each. In addition matching kits also compliment the classic running style. The 24 KILATES X Reebok F.C.V.K Collection releases on Saturday, June 12th. Adding style points to your summer attire..
photos via Suelasdegoma


Time to shine..

Friday night special! Kick off summer with SubZERO, a diy, artistically bent, hi/lo-techno mashup where street meets geekThe Subzero festival, yearly event bringing in crowds by the thousands. In case you missed it, here is some videos that caught our attention.

The Bangerz X SJ Taiko drummers.

Street swag photobooth - Abe Menor

Live from Kingston.

"It is important to know when to make choices, it is also important to know when not to make choices: to let things be.  the delicate balance between the pleasure we get from things and the pleasure we get from the freedom of things".. Hugo McCloud
Rack them up.


Just in time.. Japantown.

The Cukui storefront is almost here. Latest developments of the process. Enjoy!


Profiting from this million dollar scheme..

The Seer sucker, a all-time classic summer fabric. Dressed in a light material to block the sun is the new “OBLVN C Seersucker” fitted from the Clout team. On the back in black embroidery we the new “C Logo”. This fitted is limited to only 35. Pick yours up in the fitted section of the Clout online store.. Must cop for any hat enthusiastic.


Summer sun.

Shoes of the day! Vans Vault drops a new pair of Authentics for Summer from its “Surf Shaka” pack. The shoes feature an all-over print reminiscent of Jim Phillip’s screaming hand design, flipped into a Shaka motif. They are now available through select Vans Vault accounts. Get them now!