Haight to Love..TRUE SF!

San Francisco, the city by the bay also known to people as the city, sucka free, and frisco. This eclectic city where hills are vertical, homeless people run in packs and fixed gear bikers need brakes..

Now Cukui is in TRUE on Haight Street! Whatup Hiro..

Marks of Art..

Suluape Aisea Toetuu, doing what he does best..the Traditional Tatau.

Tattoos have served as rites of passage, marks of status and rank, symbols of religious and spiritual devotion, decorations for bravery, sexual lures and marks of fertility, pledges of love, punishment, protection, and as the marks of outcasts, slaves and convicts. Either love it or hate it, it's a addicting art form.


Aloha means hello.

Shop of the day! Aloha Army..The word “Aloha” has several definitions in English. Hello. Goodbye. Love. Beloved. Sweetheard. Loving. Furthermore, “Aloha” can aslo be defined as warm-hearted emotions like, kindness, grace, charity, sympathy and compassion.

In these multiple meanings of this iconic, Hawaiian sentiment, In4mation, Hawaii’s premiere retailer and brand of skate and streetwear, bids farewell to their second retail store on Lewers Street. While welcoming ALOHA ARMY, a surf shop dedicated to the advancing of new brands to the Waikiki Beachwalk. Hello and Goodbye.

Aloha Army
226 Lewers Street
Honolulu HI. 96815


Graff Roots..

Graff runs thick in our blood like mud. The new walls of fame, BG Concepts..
Issac and Dave killing it everytime..THA.HB.FTA..


New colorways for days..

Limited Edition - Humble Beginnings X Cukui Collabo T-Shirt. Heather Grey/Black Shark in the online store..

Whip appeal.

Putting craigslist out of business. Sucka for classic cars.



Custom painted kicks. Stop by and pick up a pair
Humble Beginnings
1421 W San Carlos Street
San Jose, CA 95126



Catch us at the Katchafire concert, you can't go wrong with good music.. We will have t-shirts for sale!

Home of the cheesesteaks..

Shop of the day! UBIQ, located on walnut street in philly. This shop carries almost every brand. the decor of the hook, with top of the line brands you can't ask for more..


6th & Howard, San Francisco.

1 AM Gallery San Francisco.. recently hosted its premier photo exhibition, "Most Finished," featuring the works of Ken Goto, Orly Locquiao, Dylan Maddux and Abe Menor. While each collection merges together with their street-inspired style, each artist has his own perspective and focus on urban culture.


sea otter trotter

Shorty Fatz straight out of San Jose, CA to bring you the sight and sounds of booth 808 at the Sea Otter Classic.. Come out support.



Either love it or hate it. The Nike Air Yeezy's, Kanye west's nike shoe, the most overhyped shoe of the year, we usually don't post kicks unless they have a nice design/colorway or they capture your attention with media somehow. you make a decision..



Las vegas, home of gamblers, dry weather and strip clubs. Mark the date, April 17th..Cukui will be in your town..

Pure Aloha Festival
When: April 17th - 19th, 2009
Location: The Cannery Casino & Hotel; Las Vegas NV
Performing Artist: Katchafire, Rebel Souljahz, Haleamano, Willie K, and Hawaiian Soul



Clothing line of the day! The Hundreds... is known as a 2-part project that houses both a clothing line and online-magazine. Co-founded by Ben and Bobby Hundreds in 2003, both ends of The Hundreds incorporate our trademark lifestyle, attitude, and personal perspective on street subculture.

The Hundreds apparel is inspired by LOS ANGELES LIFESTYLE / CALIFORNIA CULTURE and Southern California’s skateboarding, surf, punk, and hip-hop cultures. The design is also reminiscent of 1980s surf-culture t-shirts, independent skateboard company apparel of the 1990s, and the advent of “streetwear” at the end of the millennium. The line is comprised of graphic t-shirts, denim, wovens, fleece, outerwear, headwear, and accessories.

More than just an online magazine or clothing line, The Hundreds is a lifestyle project that remains personal and direct, reflective of the community and culture, and dedicated to its fanbase.

The Hundreds is Huge.


Collecting junk is another person's gold. It runs in the family, and yes.. we are known to be pack-rats once in a while. Tattoo guns, drawing utensils to pricey shoes..